Big Stick

As an active jewelry designer who attends meetings and workshops all the time, I hear a lot of jewelry business owners complaining that their online stores are not a success at all. I used my web design experience and a lot of research in the domain to gather a few hands-on tips for you to use and turn your online jewelry store into a business success.

Photos that sell the product – The most important thing you have to remember when you have an online jewelry store is that your customer will not be able to feel your jewelry or try it on to see what it looks like. Therefore, clear photos that show as much detail as possible are very important because, afterall, the photo sells the product. Multiple photos for each item are very helpful to show your potential customer all the details. If you have a necklace, try to have at least one photo on a stand, so they can see what it will look like around their neck. If your necklace has a pendant, take an up-close photo of that alone, so you can show all the details of the stones used. When taking photos of jewelry it is crucial that you do that in daytime, without flash. This approach will show the true colors of the stones used without unnecessary reflections.

Search-friendly sites – If you have the possibility to add a search function on your site, please do so. People don’t always know the names of the stones they are looking for and a search functionality will give them the possibility to look for pieces that have a certain color for instance. The idea here is to create the easiest way for your clients to find what they want. When somebody looks for a pearl bracelet, it will be much easier to type that in the search box and hit “Go”, than look through your entire bracelets category to find what they want. Having a search function on your website will be very helpful to your customers but it will certainly add a little more work for you. When you add a product to your store you will have to always remember to tag it with terms that other people might be searching for.

We Buy Your Business

For some, planning a business exit can be a predictable, methodical process. We know the competition; we understand market demands, know when we want to sell and might even know the actual date. But for far too many business owners, the business exit comes as a harsh reality and often unplanned event.

Protecting your business and assets against the dreaded six D’s of an unplanned business exit can give whole new meaning to the term “Disaster Management”. While every business may experience unexpected pitfalls, careful planning to ensure risk exposure is minimized can assist in keeping you in the driver’s seat when it comes to managing your company. Familiarize yourself with the six D’s of an unplanned business exit: debt, death, disability, divorce, departure and disaster. Know the enemy and look to address all six D’s in your operating and buy / sell agreements.

The Six D’s of an Unplanned Business Exit

Debt:No one goes into business and plans on it not succeeding, but 40,000 businesses fail every month in the United States. When debt exceeds revenue, it is critical to exit timely in order to minimize loses. Understanding limitations and protecting critical assets are key to successful divesture.

Death:Many businesses are solely dependant on their owner’s abilities, relationships, and passion to drive success, and when there is a death of an owner or partner of a business, it can have significant impact to a business almost immediately. While no one wants to consider their own demise, the strength and longevity of a business relies on being able to plan for such a critical loss even if it means downsizing or reorganization. The survival of a business in relation to key individuals needs to be evaluated and exit strategies planned accordingly.

Disability:Unbelievably, death is not as likely to end the business as a disability. A disability to a business partner can put a significant drain on cash flow, daily workloads, and excess down time, all of which can be devastating. Insurance and financial planning towards alleviating such an impact needs to be carefully evaluated especially when dealing with small business start ups where funding and resources are limited.

Mothers, especially new mothers, grandmothers, aunts, any doting female of the family love to shop for baby clothes. But because babies are very sensitive, it is very important that the type of material you buy is not harmful to babies. But how do you find high quality clothes for babies?

This can be a problem especially for moms who cannot afford to buy baby clothes. A family spends money not only on baby clothes, there are house or apartment rent, car, utilities, food, clothes, personal products and cleaning products in the home and many more. And sometimes, buying for quality baby clothes can become of low priority or importance.

Buying for baby clothes is not only limited to how cute the clothes are, though most of the time this can be the case. The baby’s comfort should be the most important quality to look at and without sacrificing style. And babies grow real fast so they need a different size of clothing every few months. This often discourages parents to spend a lot of money on buying baby garments. But an advantage of this though is that parents can still use these clothes for other babies of the family. Or they can give it to a relative, who just happens to have a new baby. So, it is better to buy clothes that are very durable.

Buying for baby clothes can be very difficult. You need to find clothes that are not dark or dreary, bright and obnoxious, or simply related to garish cartoon characters and obnoxious sports related things. And a lot of baby clothes nowadays, have these cartoon characters type design. Because of mass marketing, most of the clothes are also look alike, which is very discouraging. In looking for baby clothes, sometimes mothers really have to focus on finding higher quality brands and merchandise. Brands like Target, Baby Gap and Carter’s are good brands though they can cost quite a bit.

But if you don’t want to spend so much but still wants quality clothes, there are a number of stores that parents can visit in looking for quality baby clothes without spending too much money. The Youth Ranch Thrift stores sell a variety of baby items that are of high quality and they don’t cost much. You can buy shirts, pants, tiny dresses, shoes and warm coats in a price range of $0.50 to $3.50. What’s more is that by buying at this store, parents can also help a charity for kids because the proceeds of this store go to that cause.

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Jewelry making has long been an art form passed on from father to son, all the way back to ancient times; people have adorned themselves in Silver, Gold, and Gemstone Jewelry,

African tribes, the Native American Indian tribes and numerous ethnic tribes have used Bone carved pendants, Animal Ivory, Bird feathers and Seashells, to fashion accessories to use as jewelry.

Today we give our Jewelry titles ,such as Ethnic Jewelry ,Tribal Jewelry ,Antique Jewelry, Fashion Jewelry and so on .In this article we are going to Talk about Designer Hand made jewelry ,How to make it either for fun or for those really keen students how to do it and make money from your hobby .

Right lets get going .You have two options to start with, you can either buy raw silver from your local distributor, or find a Jewelry Manufacture that will supply you with the materials, there is a choice between 925 or 985 in the grade of silver you buy, I prefer to work in Fine silver 985, but you may find this a little difficult to buy. For the purpose of this article we are going to choose the second option and buy our material from a reputable Jewelry Manufacture and we are going to start with making a simple Sterling silver 925 pendant with a Turquoise cabochon Gemstone.

The majority of tools needed can be purchased form a good hardware store and some of the more hard to find items you will be able to get from either a Silver Jewelry Manufacture or Supplier.

Your heat source can be either a gas bottle with extension hose and flame adjusting nozzle or as we use in our workshop a petrol bellows and hose set with adjustable nozzle, its important witch ever set you buy that you can regulate the flame and heat .Next comes the hand tools you will need a small brass hammer, tweezers about 7inches long, small tin snips, brass block 4inches by 4inches and 1inch thick ,rags,2part epoxy, battery acid, fine grade file , a flexible shaft grinder and a ceramic base to heat your silver on ,here is a handy tip a house brick and unglazed roof tile work just great. That should be enough for you to get started.