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	<title>Big Stick &#187; Rock</title>
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		<title>Where To Find Great Broadband Quality Music Videos &amp; Internet Radio Stations For Free</title>
		<link>http://www.bigstick.us/2010/02/where-to-find-great-broadband-quality-music-videos-internet-radio-stations-for-free/</link>
		<comments>http://www.bigstick.us/2010/02/where-to-find-great-broadband-quality-music-videos-internet-radio-stations-for-free/#comments</comments>
		<pubDate>Tue, 02 Feb 2010 22:06:21 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Entertaintment]]></category>
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		<guid isPermaLink="false">http://www.bigstick.us/2010/02/where-to-find-great-broadband-quality-music-videos-internet-radio-stations-for-free/</guid>
		<description><![CDATA[So you are thinking of getting yourself a broadband connection or already have one and now want to find some cool free music videos and internet radio stations which are available at broadband quality for you to get the most out of your fat broadband pipe. Well a great place to start looking for quality [...]]]></description>
			<content:encoded><![CDATA[<p>So you are thinking of  getting yourself a broadband connection or already have one and now want to find some cool free music videos and internet radio stations which are available at broadband quality for you to get the most out of your fat broadband pipe.</p>
<p>Well a great place to start looking for quality music videos is Lycos Free Music Videos which is at http://entertainment.lycos.com/music/videos.php where you can choose and watch a big selection of the latest music videos all for free as well as the not so easy to find, lesser known music videos. Lycos also have interesting band biographies and lots of picture galleries of your favorite artists for you to look at or download. They also have a music news section, a music download section and the latest music charts for you to catch up on.</p>
<p>Another great website for watching free music videos is Yahoo Free Music Videos which you can find at http://music.yahoo.com/musicvideos/default.asp where you can watch videos at 300k broadband download speed or 100k if you prefer. If you watch them at 300k download speed, you can watch the video in full screen mode which is a nice touch. The Yahoo music video catalog covers thousand of music videos and many music styles including pop, rock, top 100, dance, rap, R&amp;B and country. They also have album reviews, singles reviews, album charts, singles charts, live reviews, downloads and latest music news for you to enjoy for free. Yahoo also give you access to hundreds of free internet radio channels through their Launchcast radio service covering all possible music tastes.</p>
<p>Talking of free internet radio stations, a really cool site where you can listen to thousands of different radio stations is Shoutcast Broadband Internet Radio which is at http://www.shoutcast.com.They have a huge choice of music styles for you to enjoy including: Alternative College, Industrial, Punk, Ska, Blues, Folk, Cajun, Contemporary Classical, Opera, Symphonic, New Country, Electronic Ambient, Drum And Bass, Trance, Techno, Downtempo. House, Breakbeat, Acid Jazz, Hip Hop, Rap, Latin Jazz, Swing Jazz, Big Band Jazz, Classic Jazz, Smooth Jazz, Classic Pop &amp; Rock, Pop &amp; Rock Oldies, 80&#8242;s, Metal, Pop, Rock, R &amp; B, Soul and World Music</p>
<p>If you are looking for international radio stations which broadcast in different languages, then you can find them at Broadband-Television.com&#8217;s Broadband Internet Radio Webpage at http://broadband-television.com/music/index.html From this site you can find and  listen to international radio stations from Mexico,France, Finland, Japan, Canada,  United States and Switzerland. They also have a good selection of English speaking radio stations covering Rock, Classical, Golden Oldies, Top 40, Country Music or Contemporary music styles.</p>
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		<item>
		<title>Music Videos: a Picture Can Do a Lot</title>
		<link>http://www.bigstick.us/2009/10/music-videos-a-picture-can-do-a-lot/</link>
		<comments>http://www.bigstick.us/2009/10/music-videos-a-picture-can-do-a-lot/#comments</comments>
		<pubDate>Thu, 22 Oct 2009 19:09:40 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Entertaintment]]></category>
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		<category><![CDATA[rap hip hop]]></category>
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		<guid isPermaLink="false">http://www.bigstick.us/2009/06/music-videos-a-picture-can-do-a-lot/</guid>
		<description><![CDATA[Listening to music is like a dream of getting deep into your nature, your inner self, and viewing music through music videos is a realisation of that dream. With the advent of technology, music videos have emerged as a powerful means to promote one&#8217;s music. Music is the most powerful way to express yourself, as [...]]]></description>
			<content:encoded><![CDATA[<p>Listening to music is like a dream of getting deep into your nature, your inner self, and viewing music through music videos is a realisation of that dream. With the advent of technology, music videos have emerged as a powerful means to promote one&#8217;s music.</p>
<p>Music is the most powerful way to express yourself, as with music you can touch the heart of every living being. No matter whatever you want to express to this world, you can do it through music. Even in today’s world, music is known as the best medium to pray to God. In ancient times, the musicians and singers were using the theatres and other local stages to show their talents to the public. However, with the regular growth of technology, continuous new researches in music, the scenario has been changed. Nowadays, people are making videos for their compositions and getting live to this world with the power of music.</p>
<p>A music video is a type of promotional clip that embeds a complete piece of music with it. These videos are used for promoting the sales of that particular album. With the increasing number of musical genres, music videos are high in demand. These videos use a mixture of filming techniques, including live-action, animation, and non-narrative looms such as abstract film etc. Music videos are getting tremendous popularity and growth in the number of fans. By including a variety of foot-tapping genres like Rap, Hip-Hop, Electronic, Dance, Pop, Rock, Metal etc. the latest music videos are fully loaded to shake your soul. These videos are not only for rocking you, but for also comforting you. These days, music videos have become a non-stop phenomenon. Every day, we are getting a high amount of music videos through different media like TV, Internet etc. With the increasing number different music channels, watching your favourite videos has become easier.</p>
<p>Music videos have certainly become a very powerful source to promote one&#8217;s music and particularly in today&#8217;s world, where a picture is worth a thousand words.</p>
]]></content:encoded>
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		<title>Radio Advertising Costs Demystified</title>
		<link>http://www.bigstick.us/2009/09/radio-advertising-costs-demystified/</link>
		<comments>http://www.bigstick.us/2009/09/radio-advertising-costs-demystified/#comments</comments>
		<pubDate>Tue, 15 Sep 2009 21:31:39 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Business]]></category>
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		<guid isPermaLink="false">http://www.bigstick.us/2010/05/radio-advertising-costs-demystified/</guid>
		<description><![CDATA[&#8220;How much should I spend on radio advertising?&#8221; &#8220;How do I know I am getting the best radio advertising rates?&#8221; &#8220;What radio stations should I advertise on?&#8221; &#8220;What are good and bad radio advertising prices?&#8221; &#8220;How many spots should I air on a radio station?&#8221; Every day at Radio Lounge, we hear radio advertising questions [...]]]></description>
			<content:encoded><![CDATA[<p>&#8220;How much should I spend on radio advertising?&#8221; &#8220;How do I know I am getting the best radio advertising rates?&#8221; &#8220;What radio stations should I advertise on?&#8221; &#8220;What are good and bad radio advertising prices?&#8221; &#8220;How many spots should I air on a radio station?&#8221;<br />
Every day at Radio Lounge, we hear radio advertising questions such as these.<br />
Honestly, there is so much confusion about radio advertising floating around – we can’t blame you for asking these questions. Why is advertising on the radio so mysterious? The answer is – radio advertising is not mysterious. It just helps to know how it works.<br />
Effective radio advertising relies on two major components – the message (the radio commercial itself), and the media (that the radio spot airs on).<br />
The Message<br />
Let’s look first at the radio commercial itself. Before even thinking about which radio stations to air on, or how much to spend on radio advertising rates, you must think about what you are going to say in your radio ad. For this article, we are assuming that all call centers, fulfillments, websites, etc. lead generation, and sales closing processes have been put in place by you, the advertiser. Creating a radio commercial that helps drive traffic is extremely important to the advertising process.<br />
The advertising industry is full of voice talents, radio personalities, DJ’s and others, all claiming to create radio commercials. Be careful here. When entering the arena of radio commercial production, look for a radio advertising agency that has experience and a track record of successful ad campaigns. Anyone can create a radio ad, but not everyone can create a radio ad that pulls traffic. Some radio stations provide free radio commercials if you advertise on their station. Most of these free commercials are never based on strategy and are just one of several dozen commercials that have to be created by an overworked radio production person in a five to fifteen minute window of time. Remember, you usually get what you pay for.<br />
The most effective radio commercials are built on a solid, proven strategy. The copy is written using time tested formulas that maximize potential response. The talent is handpicked to best connect with the end user and the production is based upon clear, quality, and easy to absorb audio.<br />
So…what does the radio commercial production process cost? The majority of radio commercials that work best usually fall into the $500 to $1000 price range. There are always exceptions to the rule (lots of revisions to copy or audio, additional voice talents, celebrity endorsements, etc.) but this figure generally covers development of a solid strategy, copy from experienced copywriters, performance by high caliber voice talents, and the highest quality production services.<br />
The Media<br />
For many with questions about radio advertising rates, and radio station prices, here is where the mystery begins. We will try to simplify the mystery of radio media buying as much as we can in this small amount of space.<br />
A good radio advertising buy focuses on a few different things:<br />
* Finding the best radio stations in a market that match your customer’s demographics (age, gender, income level, etc.) and psychographics (interests, beliefs, hobbies, personality traits, etc.).</p>
<p>* Finding the dayparts that best reach your target customer. Mornings? Middays? Afternoons?</p>
<p>* Selecting the top radio stations that most efficiently reach the highest potential customers, the right number of times (defined as frequency), for the least amount of money<br />
Usually, when researching radio advertising costs, many potential radio advertisers have a pretty good idea of the first two points. However, when it comes down to finding the best station (or stations) at the best price, the radio advertising process becomes a little more challenging.<br />
Here is how we tackle the process at Radio Lounge and determine how much to spend on radio advertising costs. Within the market you want to advertise in, we find the radio stations that have the best potential to reach your target customer. This is based on the formats of the radio stations. Urban Hip-hop stations will target different demographics than a News/Talk, or Soft Rock station. After we select a group of radio stations, we contact those stations to let them know we are thinking about advertising on their radio station. We ask for specific data from the radio stations called &#8220;rankers&#8221;. This is ratings data that most radio stations can provide based on specific requirements we have requested. From this point, we have a good idea which stations perform the best in our target demographics.<br />
Once we have narrowed down the radio stations to just a few that will effectively reach our target customer, we then request a proposal based on certain criteria – dayparts, frequency goals, etc. From these proposals, we can see who reaches the target audience most efficiently – using tools like Cost Per Point (ratio of spot rate to ratings percentage), Cost Per Thousand (ratio of spot rate to audience category totals), etc. If a radio station is not competitive, we will often ask the station to resubmit a more competitive proposal. But, how will we know if all of the station’s radio advertising rates are too high. Radio Lounge has access to data that allows us to compare proposals against historical figures to determine if radio station prices are in line with market averages. We negotiate, and help execute the purchase.<br />
Great…but what does this cost? It depends on the size of the market you wish to advertise in as determined by Arbitron (the radio ratings services). Radio advertising rates can be as high as $800 per 60 spots in a top market like New York City, or as low as $3 per 60 spots in Kerrville, TX. How will you know what to spend?<br />
Here’s a valuable system we have used from our history of working with radio advertising rates. The system is based on a solid branding schedule that may run one spot per day in the morning drive, one per day at midday, and one per day in the afternoon drive – Monday through to Friday, and two spots on Saturday and Sunday. That’s nineteen spots a week at sticker price. This type of schedule is good for achieving a desired frequency level of three (meaning the average listener to a station will hear the radio commercial at least three times). Under these broad assumptions, you can use the following chart as a rough guide to budgeting your radio advertising campaign.*<br />
*Note, these are gross rates and do not include production costs or agency discounts. These are market averages for the standard radio schedule mentioned above, actual costs may vary. Different combinations of dayparts on different stations may cost much less.<br />
* Markets 1 -5 (ex: New York City, Los Angeles, Chicago, etc.)</p>
<p>Expect to pay from $4000 to $8000 per week/per station for a top performing station.<br />
* Markets 6 – 20 (ex: Dallas/Ft.Worth, Houston, Phoenix, San Diego, etc.)</p>
<p>Expect to pay from $2000 to $5000 per week/per station for a top performing station.<br />
* Markets 21 – 50 (ex: Denver, Cleveland, Kansas City, etc.)</p>
<p>Expect to pay from $1000 to $3000 per week/per station for a top performing station.<br />
* Markets 51- 150 (ex: Akron, Syracuse, Baton Rouge, etc.)</p>
<p>Expect to pay from $800 to $2000 per week/per station for a top performing station.<br />
* Markets 150+ (ex: Myrtle Beach SC, Green Bay, Topeka, etc.)</p>
<p>Expect to pay from $500 to $1500 per week/per station for a top performing station.<br />
You may be saying, &#8220;Wow! That can be expensive&#8221;. Relax, these are standards and radio advertising schedules come in all shapes and sizes. Sometimes, schedules are smaller depending on advertising goals and objectives. However, we do recommend that you are able to commit to the range of minimums.<br />
Leftovers?<br />
Notice we have not mentioned remnant radio advertising here at all. Remnant advertising is the practice of buying unused inventory at deep discounts. Remnant advertising success exists more in theory than in practice. However, this is not to say that there are not advertisers who are having success with remnant advertising. If, and when, remnant advertising falls into your lap, we suggest you look into it. However, basing your entire radio ad campaign on remnant advertising may be shooting yourself in the foot. With the exception of a few times a year, most top performing radio stations do not have that much unsold inventory. Often, the largest advertisers have contracts that guarantee so many low cost/no cost spots that have to run. The reality is that if large advertisers (with the big dollar schedule) need their spots to run, or if another advertiser pays just one penny more than you did for your remnant spots – bump! You just got bumped off the air that day. You may pay for twenty spots and only get two that air. The stations will make it up to you, but what if you were counting on that advertising to drive sales. Or better yet, in the age of consolidated radio groups your remnant advertising might run on the third to the last rated station in the market. The result is NO RESULT and you have just wasted money for nothing. We really do believe that when it comes to radio advertising YOU TRULY DO GET WHAT YOU PAY FOR.<br />
Now that radio advertising rates have been explained, you may ask the question, how long should I advertise? The type of radio advertising helps define the length of a campaign. Advertising for an event? We recommend shorter, more compact schedules to create buzz leading up to the event or launch. Branding a product? Often, long term schedules with a bit of breathing room work best. Maybe even flighting could work (on two weeks, off two weeks). Most of the time, the two things that will determine how long to run a radio advertising campaign will be advertiser goals (traffic numbers), and external factors such as sales cycles. Oh yeah, and usually budget affects the length of the campaign. It is not desired, but that’s reality.<br />
The Total Cost<br />
You may be thinking, &#8220;So if I want to run a spot on three top Houston radio stations, I should expect to pay $1000 for a commercial, plus $3000 per week per station…that’s $10,000 for one week’s worth of advertising!&#8221; That’s true, and may be just what it takes to reach over half a million potential well targeted customers. The real question is, &#8220;How much money can you make off half a million potential targeted customers?&#8221; Is it more than $10,000 a week? $40,000 a month? These are questions to ask yourself, because in the world of advertising, that is pretty good traffic.<br />
It works even better when you let Radio Lounge reduce that cost even further. What if Radio Lounge was able to get you a great radio advertising schedule by providing an instant discount ABOVE the negotiated lowest radio station price?<br />
Launch Your Radio Advertising Campaign<br />
You may still have many questions about radio advertising. That’s why we are here. We want to help you get the biggest bang for the radio advertising buck. Radio Lounge has worked with thousands of radio advertising campaigns. We know what works and what does not. Let Radio Lounge help you with all facets of strategic development, creative development, copywriting, production, media planning, media negotiation, and monitoring of your radio advertising campaign.<br />
Call for a free consultation. Toll free 1-866-4-AUDIO-9…that’s 1-866-428-3469.</p>
<p>Let Radio Lounge help you drive traffic with powerful radio advertising solutions.</p>
<p>http://www.radioloungeusa.com</p>
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		<title>Free Music Video Downloads &#8211; But Are They Illegal</title>
		<link>http://www.bigstick.us/2009/07/free-music-video-downloads-but-are-they-illegal/</link>
		<comments>http://www.bigstick.us/2009/07/free-music-video-downloads-but-are-they-illegal/#comments</comments>
		<pubDate>Thu, 09 Jul 2009 00:13:27 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<guid isPermaLink="false">http://www.bigstick.us/2009/06/free-music-video-downloads-but-are-they-illegal/</guid>
		<description><![CDATA[The internet is the best and easily accessible resource for free music video downloads. Indeed, it has become a hot favorite with the younger generation to search for and play music videos. Some of the popular video viewing websites which offer free music video content are YouTube, Yahoo, and Metacafe. You can effortlessly enjoy music [...]]]></description>
			<content:encoded><![CDATA[<p>The internet is the best and easily accessible resource for free music video downloads. Indeed, it has become a hot favorite with the younger generation to search for and play music videos. Some of the popular video viewing websites which offer free music video content are YouTube, Yahoo, and Metacafe. You can effortlessly enjoy music videos released worldwide with a high speed internet connection in your home.<br />
Free music video downloads are being made available in plenty because the primary purpose of these music videos is to increase the popularity of their audio music recordings. Many of these free videos will have completed their premiere on major music television stations and hence are made available for download. Like audio websites categorizing their mp3 collections, music videos available for downloading are also arranged in various categories such as Hip-hop, R&amp;B, Rock, Pop and more.<br />
Currently a number of software tools are available for easy searching and downloading of streaming music videos from social music video websites such as YouTube. One such tool made available online for downloading videos from YouTube is the online YouTube video download tool. The tool requires the user to paste the URL of their favorite YouTube music video, and the tool instantly downloads the video into your computer.<br />
Websites offering free music video downloads give users the option to find their favorite videos by simply typing the names of their favorite artist, and the website can then list videos of that artist for either viewing or download. With mobile phones also being used for video viewing, some websites are providing videos in formats such as 3GP which can be played on all 3G mobile phones. Other popular music video formats available for mobile phone downloads are MPEG-4, RTSP and Flash Lite.<br />
Music videos are also available for portable video playback devices such as Apple iPod, Sony PSP, and Microsofts Zune player. If the video format of downloaded music video is not compatible with your music player, a video converter can do the job of converting video for your portable device.<br />
Whichever website you are choosing for free music video downloads; always check the quality of videos they are offering along with the bandwidth requirements of the website, for faster downloading of videos. To match quality and bandwidth means music lovers are getting a totally new video viewing and downloading experience in a cost effective manner, using the high tech medium of communication called internet.</p>
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